Pricing And Sales Analysis

Company size:

Presence:

Technologies:

20 000+ Employees

Global

Power BI

01:

CHALLENGE

An American multinational beauty company needed to compare prices from multiple markets of their e-stores. Gaps in pricing between countries and stores affected revenues and profits and the goal was to stabilize prices across markets and different retailers. Additionally, our customer was preparing a huge program to rename, rebrand and integrate a set of e-stores into a single European beauty store. All the above needed precise data and correct trend and results analysis to make the right business decisions on a strategical and operational level.

02:

SOLUTION

  • analysis of source data and source XLSX data structure
  • design and implementation of ETL processes in Power Query
  • creation of Power BI data model and Power BI Service structure
  • creation of Power BI dashboard comparing prices, countries, and different retailers showing trends and gaps

03:

RESULTS

  • process Automation (90% less manual work)
  • pricing Gaps were reduced by 30%
  • ability to monitor prices on a regular basis (due to faster and semi-automated processing)
  • ability to predict the business impact of store integration and prices standardization within the whole EU market

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contact

Let's talk

Katarzyna Strzelecka

Sales Operations Manager

+48 722 233 444


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contact

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