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SUCCESS
STORY

Situation

Reckitt Benckiser was looking for more flexible and intuitive reporting and had a desire of data-driven product innovation activities, like new products and labels. Need of variance tracking, for ex. financial KPIs, sales, margin was also a case.

Problem

All analysis of competitive products were made manually slowing the whole process of reporting, involving more than 100 recipients, greatly. Same time E-commerce needed reports much more faster to answer urgent business questions.

Solution

Clouds on Mars proposed flexible, automated reports built with Microsoft Power BI. Golden Dataset was a natural choice as data model for multiple reporting areas. Industry standard (IBCS) helped with variance reporting. Innovation discovery (Google Trends, content management, e.g. Amazon) was used to support competitive analytics, products positioning and labeling.

Renato Piai

Global Head of Consumer
and E-commerce Data Analytics

Outcome

Manually created reports replaced with automatically refreshed self-service reporting, self-explanatory and based on multiple time-based perspectives. Flexible approach with Golden Dataset, enabling the creation of measures based on business-demand.

Renato Piai

Global Head of Consumer and E-commerce Data Analytics

Clouds on Mars have being a trustful partner, delivering quick value through their expertise in Power BI and Microsoft stacks. Their full focus on solving business problems and flexible approach has been a key differentiation factor for the project success. Thanks to their help, we have been able to streamline many processes, and their quick response to the new challenges contributed to find many valuable insights ahead of market.
Their full focus on solving business problems and flexible approach has been a key differentiation factor for the project success. Thanks to their help, we have been able to streamline many processes, and their quick response to the new challenges contributed to finding many valuable insights
i konkurencja.

Contact us

info@cloudsonmars.com

Clouds On Mars Sp. z o. o.
Szpitalna 8a/2 Warsaw,
Polska +48 123 123 321

Clouds On Mars Inc.
1900 S PUGET DR STE 206
Renton (WA),
USA +1 425 954 5981

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